2026 Commercial Trend: Digital Haze
ABOUT THE TREND
As the boundaries between our physical and our digital worlds continue to blur, Digital Haze emerges at the intersections of technology and creativity through immersive and experimental design. This trend celebrates the convergence of human imagination and digital innovation, offering new ways to experience connection, beauty and comfort in interiors.
Driven by the rise of AI-generated aesthetics and the rapidly expanding accessibility of digital design tools, Digital Haze bridges the gap between fantasy and functionality. Designers are creating immersive sensorial spaces that challenge perceptions, translating digital visuals into tangible, emotionally resonant forms. The result is a new aesthetic language that feels both futuristic and familiar — where hyperreal surfaces, optical illusions and fluid shapes create a sense of wonder.
At its core, Digital Haze reflects a desire for emotional escape and balance in an age of rapid innovation. It humanises technology by layering tactility, softness and warmth into otherwise high-tech expressions. Through multi-sensorial experiences and calming palettes, the trend invites us to slow down, reconnect with our surroundings and discover harmony within new phygital realities.
PROOF POINTS
“Immersive” (+1.2ppt YoY) and “experimental” (+0.1ppt YoY) are the fastest-rising keywords within the trend.
TikTok views for #FuturisticDesign are up 973% YoY, with over 86 million all-time views, signalling mainstream interest in digitally inspired design.
COLOUR AND STYLING CONSIDERATIONS
Soothing futurism
Dissolve pastels, lilacs, misty blues and subtle gradients to create calm, immersive spaces that evoke a sense of digital calm and quiet innovation.
Illusory depth
Explore optical layering and translucent materials to blur the boundaries between physical and virtual. Reflective finishes, glass-like surfaces and diffused lighting add dimensionality and a dreamlike feel.
Humanised tech
Balance sleek, high-shine materials with soft tactility and ambient glow. Integrate interactive lightscapes or digital art to create sensory environments where technology feels warm, emotive and connected.
Get the look
1. Tarkett iQ Megalit Turquoise
2. Tarkett Desso Fuse
3. Tarkett SafeTred Universal Zodiac
4. Tarkett Desso Rock
5. Tarkett Venetto Absinthe
6. Tarkett Omnisport 2 mm Teal
7. Vogue Interni Lavanda
8. Tarkett Eclipse Premium Spirit Red Purple
9. Tarkett Desso Grezzo Vivid