2025 Residential Trend: Lowkey Luxe
ABOUT THE TREND
Lowkey Luxe represents a shift in the traditional luxury aesthetic from overt opulence to a more refined and understated approach to interiors. Here luxury is experienced through tactile quality and a subtle attention to detail and can be achieved at all budget levels.
This trend prioritises timeless design that blurs the boundaries between home and hospitality, creating spaces that feel grounded, calming and sensorially rich. Designers and individuals are encourage to consider the longevity and sustainability of every element of the home, curating each space with pieces that transcend trends.
The focus on natural finishes, curated minimalism and refined details—Lowkey Luxe balances sustainability, heritage and modern aesthetic.
PROOF POINTS
2025 aggregated TikTok views for #Glam increased by 42% YoY
WGSN notes longevity as a value driver—Consumers are increasingly seeking investment pieces with heirloom potential, whether vintage or new.
COLOUR AND STYLING CONSIDERATIONS
Tactile
Layer tactile materials such as glazed ceramics, natural stone looks, metal, glass and dark woods with subtle imperfections to add a feeling of authenticity and depth to your spaces and elevate the sensory experience. Introduce organic lines and rounded forms add balance and enhance the sense of comfort and timelessness.
Colour palette
Embrace natural pigments with darker nocturnal tones, soft neutrals and mineral-infused accents to bring a sense of connection to the natural world. Introuduce selected metallics and glossy accents for a subtle touch of luxe.
Hospitality inspired
Embody lowkey luxe by styling with hospitality-inspired elements—plush upholstery, understated lighting, bespoke or quality vintage furniture, all with a minimalist approach—to create an atmosphere that feels quietly indulgent but welcoming. Prioritise timeless craftsmanship with pieces that are heirloom quality.
Featured products
Tarkett Megalit Sand
Aspecta Elemental XL Maggiore
Refin Prestigio Travertino
Karndean LooseLay Longboard Pure Danish Oak
TimberTop Coronet Peak
Bespoke Timber Iron Sands
Dawson Falls Wool Loop Pile Carpet Harmony
Refin Prestigio Tracia